At Skillshare, our mission is to unlock the world’s creativity, and we are constantly working to dismantle the traditional barriers to learning--and of course the barriers to teaching. We believe that anyone can teach, and there are countless ways in which we empower our ever-growing community of teachers to find success through the Skillshare platform. Today we’re excited to focus on how Skillshare teachers earn revenue.
Why the subscription model?
In order to best understand how teacher royalties work, it’s important to understand where the money comes from. Skillshare operates under a subscription model, which means that, rather than paying per class, students pay a flat monthly or annual Premium Membership fee for unlimited access to our catalog of classes. We believe that subscription-based membership aligns perfectly with our mission for three reasons:
- Access. With an affordable, unlimited subscription model, there is a much lower barrier to our catalog of classes.
- Engagement. Students are more inclined to make learning a habit by consistently enrolling and engaging in new classes.
- Sustainability. Subscriptions encourage a steadier stream of student enrollments and revenue over time.
How are teacher royalties distributed?
Skillshare seeks to reward teachers fairly and accurately based on their level of class quality and engagement. Within the royalty pool, teacher payments are awarded in direct proportion to number of minutes watched by Premium students in their classes each month. For example, if 5% of all video watch time on Skillshare happened in your classes, you would receive 5% of the royalty pool that month.
In addition to royalty payments, Skillshare teachers earn revenue through our Teacher Referral Program: you will earn $10 for every Premium Member you refer.
How does this compare to other streaming services?
On Skillshare, per minute-watched fluctuates between $0.05 and $.10. This means that if your students watched 10K minutes combined across all of your classes in a month, you'd earn between $500 and $1,000 that month. That would be just 10 minutes of watch time per student if you have 1,000 students watching your classes.
So how much do Skillshare teachers actually make?
To date, we have paid our teachers over $4.5 million, and the graph above illustrates how much individual Skillshare teachers earn: $3,500/year on average, with the top 10 most successful teachers on the platform earning $30,000+/year.
If you’d like to learn more about earning revenue as a teacher, or the other valuable rewards that teaching on Skillshare unlocks, you can check out our Teacher Handbook, or of course email us anytime at email@example.com.
Looking forward to your next class!